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中国辉山乳业控股澳门威斯人7026com与荷兰皇家菲仕兰澳门威斯人7026com宣布进入排他性谈判 拟在中国设立婴幼儿配方奶粉合资企业
时间发表于: [2014-05-08]

        中国辉山乳业控股澳门威斯人7026com(辉山乳业)和荷兰皇家菲仕兰澳门威斯人7026com(荷兰皇家菲仕兰)进入排他性谈判,商讨建立合资企业,在中国境内从事婴幼儿配方奶粉的生产和销售。成立该合资企业的目的是建立一个完全垂直整合的婴幼儿配方奶粉供应链。两家公司仍将继续独立运营各自现有的婴幼儿配方奶粉业务。

 

        通过这一合资公司,辉山乳业和荷兰皇家菲仕兰将充分利用各自的专业经验和先进技术等优势在中国生产、推广和销售高品质的婴幼儿配方奶粉。辉山乳业将从其在国内的自有牧场向合资公司供应优质原奶,而合资公司将生产和营销婴幼儿配方奶粉。

 

        两家公司仍将继续独立运营各自现有的婴幼儿配方奶粉业务。辉山乳业将继续销售自己的“辉山”品牌产品;荷兰皇家菲仕兰的“美素佳儿”品牌婴幼儿配方奶粉将继续全部在荷兰生产和罐装。

 

        辉山乳业和荷兰皇家菲仕兰相信该合资企业将受益于各自的生产和营销能力。两家公司已经在植脂末生产方面成功开展了合作。

 

        辉山乳业是中国的一家领先且最垂直一体化的乳业公司,其业务涵盖了整个乳业价值链,从苜蓿草和其它饲料的种植和加工到奶牛养殖,再到以“辉山”品牌乳制品的生产与销售。辉山品牌的液态奶产品在中国东北地区拥有最高的市场份额。

 

        在中国,荷兰皇家菲仕兰以高端婴幼儿配方奶粉品牌“美素佳儿”以及向中国食品和婴幼儿配方奶粉生产企业供应高品质配料而闻名,旗下品牌产品在荷兰生产,所使用的原奶由荷兰皇家菲仕兰合作社生产,合作社全资拥有荷兰皇家菲仕兰澳门威斯人7026com。为致力于提升中国乳业整体产业链的生产、安全和质量水平, 2013年11月荷兰皇家菲仕兰、荷兰瓦赫宁根大学和中国农业大学共同在北京成立了中荷奶业发展中心。

 

        合资企业正式协议的最终达成还须取决于包括尽职调查和规管此类交易的其他惯常条件。

 

中国辉山乳业控股澳门威斯人7026com

        辉山乳业是中国的一家领先且最垂直一体化的乳业公司。辉山的业务模式涵盖了整个乳业价值链,包括苜蓿草和补充饲料的种植和加工、精饲料加工、奶牛养殖和以“辉山”品牌生产并销售乳制品。“辉山”品牌作为值得信赖的品牌,拥有无可挑剔的产品安全记录,代表优异的产品质量。

       “辉山”品牌的历史可追溯至1950年代初,当时,作为中国最早的奶牛养殖场之一的“辉山牧场”在中国辽宁省成立,而“辉山”品牌从那时开始和乳品的销售联系起来。如今,辉山控制约440,000亩(= 30,000公顷)耕地用于种植苜蓿和其他饲料,经营着50多间奶牛养殖场,其中容纳着中国最大的娟珊牛畜群和第二大的荷斯坦牛畜群。辉山的奶牛养殖场生产的原料奶达到欧盟标准且产出量居行业领先。辉山品牌的液态奶产品在中国东北省份拥有最高的市场份额。欲了解更多详情,请访问:www.huishandairy.com

 

荷兰皇家菲仕兰澳门威斯人7026com

        每一天,荷兰皇家菲仕兰向全世界10亿多消费者提供营养丰富的乳制品。荷兰皇家菲仕兰是世界五大乳制品公司之一,年销售收入达114亿欧元。 荷兰皇家菲仕兰生产的消费型产品包括乳品饮料、婴幼儿营养食品、奶酪和甜品,业务遍及欧洲、亚洲和非洲。同时,荷兰皇家菲仕兰也向专业客户供应产品,包括向面包房和餐饮企业提供乳脂和黄油产品。此外,还向全世界的婴幼儿食品生产企业、食品行业和制药行业提供配料和半成品。

        荷兰皇家菲仕兰总部设在荷兰阿默斯福特,在28个国家设有分支机构,拥有21186名雇员,产品销往100多个国家和地区。公司设有四大事业部:1)欧洲、中东和非洲消费产品2)亚洲消费产品3)奶酪、黄油和奶粉4)配料业务。公司由荷兰皇家菲仕兰合作社全资拥有。荷兰皇家菲仕兰合作社在荷兰、德国和比利时拥有19244名会员奶农,是世界上最大的乳业合作社之一。了解更多信息,请访问www.frieslandcampina.com. 

 

       China Huishan Dairy Holdings Company Limited (‘Huishan’) and Dutch dairy company Royal FrieslandCampina N.V. (‘FrieslandCampina’) have entered into exclusive talks on creating a joint venture to produce, market and sell high-quality infant milk formula in the People’s Republic of China. The purpose of the joint venture is to operate a fully integrated infant milk formula supply chain. Both companies will continue to run their existing infant milk formula businesses separately.

        In this joint venture, Huishan and FrieslandCampina will leverage their respective experience and expertise to produce, market and sell high-quality infant formula products in the People’s Republic of China. Huishan will provide its high-quality raw milk from its own dairy farms in China to the joint venture and the joint venture will produce and market infant milk formula.

        The two companies will continue to run their existing infant formula businesses separately. As such, Huishan will carry on marketing its own brands. And FrieslandCampina’s Friso® brand will still be exclusively produced in the Netherlands and marketed by FrieslandCampina.

        Huishan and FrieslandCampina believe that the proposed joint venture will benefit from their respective production, sales and marketing capabilities. The companies already successfully cooperate in the production of non-dairy creamers.
 
        Huishan is a leading and the most vertically integrated dairy company in the People’s Republic of China. Its business covers the entire dairy value chain, from growing and processing of alfalfa and supplementary feeds to dairy farming and processing and sales of dairy products under the Huishan brand. Huishan’s branded liquid milk products have the highest market share in the north-eastern provinces of China.

        In the People’s Republic of China, FrieslandCampina is known for Friso®, a premium brand in infant formula and for selling ingredients to Chinese food and infant formula manufacturers. In November 2013, FrieslandCampina, Wageningen University & Research Centre and the China Agricultural University set up the Sino-Dutch Dairy Development Centre to improve dairy production, safety and quality levels throughout the entire dairy chain in the People’s Republic of China.

        The Formal Agreements will be subject to conditions precedent, including a due diligence review and other conditions commonly governing this type of transaction.

China Huishan Dairy Holdings Company Limited

        Huishan is a leading and the most vertically integrated dairy company in China. Huishan’s business model covers the entire dairy value chain from growing and processing of alfalfa and supplementary feeds and the processing of concentrated feeds to dairy farming and processing and sales of dairy products under the “Huishan” brand, a trusted label with impeccable product safety records that stands for premium product quality.

        The history of “辉山 (Huishan)”brand can be traced back to the early 1950s when it began to appear in association with dairy product sales, at the time when “辉山牧场” (Huishan Dairy Farm), one of the oldest dairy farms in China, was founded in Liaoning Province, China. Today, Huishan controls approximately 440,000 mu (= 30,000 ha) of farmland for alfalfa and other feeds plantation, operates more than 50 dairy farms housing China’s largest Jersey cow herd and second-largest Holstein cow herd. Huishan’s dairy farms produce raw milk meeting EU standards with an industry-leading yield. Huishan’s branded liquid milk products have the highest market share in the north-eastern provinces of China. For more information, please visit: www.huishandairy.com

Royal FrieslandCampina N.V.

        Every day Royal FrieslandCampina provides around 1 billion consumers all over the world with food that is rich in valuable nutrients. Boasting 11.4 billion euros in annual revenue, FrieslandCampina is one of the world’s five largest dairy companies.
        FrieslandCampina supplies consumer products such as dairy-based beverages, infant nutrition, cheese and desserts in many European countries, in Asia and in Africa. Products are also supplied to professional customers, including cream and butter products to bakeries and catering companies. FrieslandCampina also supplies ingredients and semi-finished products to manufacturers of infant nutrition, the food industry and the pharmaceutical sector around the world.
        FrieslandCampina has offices in 28 countries and employs a total of 21,186 people. FrieslandCampina’s products find their way to more than 100 countries. The company’s head office is located in Amersfoort, the Netherlands. FrieslandCampina’s activities are divided into four market-oriented business groups: Consumer Products Europe, Middle East & Africa; Consumer Products Asia; Cheese, Butter & Milkpowder and Ingredients. The company is wholly owned by Zuivelcoöperatie FrieslandCampina U.A, one of the world’s largest dairy cooperatives with 19,244 member dairy farmers in the Netherlands, Germany and Belgium. For more information, please visit: www.frieslandcampina.com.



 

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